About Products Visit Contact

Lincoln, Nebraska

Every loaf carries the weight of
something real

A neighborhood bakery and grocery on North 27th — where the morning smell of bread is an invitation, not an advertisement.

Find Us Our Products
Scroll
Artisan bread displayed on a wooden counter at New Market

Our Story

Built for the people
who live around the corner

New Market began as a simple conviction: that a neighborhood grocery and bakery should feel like a place you return to, not just pass through. On North 27th Street, that means fresh bread baked each morning, pantry staples chosen with care, and the kind of service that remembers your name.

We source from local growers and regional mills whenever we can. The rest we pick the same way we'd pick for our own table — honestly, thoughtfully, without pretense. It's not a business model. It's just how we do things.

1111 N 27th Street
Lincoln Nebraska
68503 ZIP Code

What We Offer

From the oven,
the shelf, and the field

Assortment of freshly baked bread loaves

Bakery

Sourdough, focaccia, pastries, and seasonal specialties — baked fresh each morning from scratch.

Well-stocked grocery shelves with pantry staples

Grocery

Everyday essentials, specialty foods, and pantry staples — curated so you don't have to search for quality.

Fresh local produce including vegetables and fruits

Local & Seasonal

Produce and goods from Nebraska farms and regional producers — rotating with the seasons.

Artisan cheese and charcuterie selection

Deli & Prepared

Sliced-to-order meats, cheeses, and prepared foods for a quick lunch or a planned dinner.

Visit Us

We're on North
27th — come say hello

Address

1111 N 27th St
Lincoln, NE 68503-1805

Hours

Mon – Sat: 7:00 AM – 7:00 PM
Sunday: 8:00 AM – 5:00 PM

Get in Touch

We'd love to
hear from you

Whether you have a question about an order, want to discuss catering, or just want to say hello — reach out and we'll get back to you as soon as we can.

Thank you — your message has been received. We'll be in touch soon.

Is this your business? This is my business